Grow Your Business
With Data Driven Solutions
Attracting new students to opportunities of higher learning shouldn’t be so difficult
We can help…
AlphaEDU creates custom campaigns to attract new students. We already have a database of every high school in the country to help you reach your future alumni. Download our White Paper, AlphaEDU Marketing to Future Students and an AlphaEDU expert will be in contact.
ASSESS YOUR GOALS + BUILD YOUR AUDIENCE + OPTIMIZE YOUR RESULTS
WHO WE ARE
Alpha Media is a diverse, multimedia company with the capabilities to share your brand messaging across a wide array of media and digital media platforms.
Our team of digital marketing experts have the capacity to expand your business’s digital presence with the latest cutting edge tactics in the digital advertising space. As part of our core values, strong relationships with our clients, partners and community members keep Alpha true to its Live and Local philosophy.
OUR SOLUTIONS
AlphaMED proudly offers highly targeted medical campaigns using proprietary and anonymized claims based data to develop custom audiences specifically for the Healthcare industry….
Alpha Media has already Polygoned 38,500 High Schools in the United States to access the device ID’s of every high school student. This takes the guesswork out of marketing directly to the students that you would like to apply to your College or University…..
CTV/OTT PERFORMANCE BASED
Access direct relationships with top CTV streaming services where your ad will be seen in a brand safe environment without paying the “national rate card” premium.
CTV REACH BASED
We offer the Most Direct Supply Path to Premium CTV Inventory, Resulting in Quality, Safety, and Efficiency.
DIGITAL AUDIO ADVERTISING
Digital audio is the #1 activity on mobile devices among U.S. adults, with the average person listening for 1 hour and 21 minutes a day. Through digital audio, we can reach your target audience through engaging and intimate ad messages in-between music or podcasts that they are streaming across providers such as Pandora, Spotify, iHeartRadio, and more…
SOCIAL MEDIA MARKETING
Social media advertising helps you connect directly to your audience through valuable first party data. Everything that is entered into Facebook for example, is used to create a profile on an individual for targeting purposes. Since the number of social media users is billions worldwide, the targeting opportunities are limitless…
DISPLAY ADVERTISING
Targeted display ads are relevant banner ads that are placed on both mobile and desktop versions of websites and target your ideal audience to expand brand awareness. They are highly targeted to reach your audience based on specific locations, demographics, online behaviors, or patterns…
MOBILE ADVERTISING
With mobile geofencing and polygonning technology, we are able to select a specific geographic location that we intend to target. Once the area is drawn, we work with the system to pull in device IDs who have been in the location in the past. Essentially, we go back in time to build out an audience pool based on those who have been at the location for up to two years prior. Once we have this pool of users, we can reach them wherever they go after…
SEARCH ENGINE MARKETING
Through Search Engine Marketing (SEM), we utilize a list of keywords and phrases that are relevant to your business to reach an audience of people who were already actively searching for what you have to offer. Results will appear at the top of search engine results, giving you maximum visibility to an audience who is already in the market for your products or services…
LEAD GENERATION
Through our lead generation process, we will focus on attracting and converting potential prospects who show interest in your business into qualified leads to increase your customer base. We’ll start by identifying and targeting your audience of interest, using guerilla marketing techniques to reach and remind them of your products or services, then capturing valuable information that will convert them to high quality leads…
EMAIL MARKETING
Email marketing allows you to reach a list of email addresses that are active, CAN-SPAM compliant, opt-in only and belong to users in your target audience. Through purchasing this list, we will serve your brand messaging straight to their inboxes as many times per month as you would like to promote your product or service. From there, any user who opens these emails will be categorized as an individual of interest and retargeted with another email for increased frequency…
WEBSITE DEVELOPMENT
Your website is the first interaction consumers have with your business. Our web development experts can run a full website evaluation to check if your digital presence represents your business well. From there, we offer custom website development services such as mobile optimization, SEO, lead generation, and more to capture your brand, improve engagement and drive conversions…
OUR WORK
Credit Union
Over a span of 10-months, the integrated campaign that included radio, television and digital tactics led to an overall site traffic increase of 27% with traffic from social media increasing by 226% and referral traffic increasing by 257% compared to the year prior.
Local Auto Group
In the first two months of the campaign, the auto group’s display ads were served over 305K times, generating a total of 1,276 clicks to dealership websites with a well above average combined click-through rate of 0.42%.
Home & Garden Center
Over the first two months of the campaign, CTV ads were delivered over 350,000 times across multiple connected TV devices.
BLOG
Use Targeting to Drive Engagement
By leveraging these targeting methods, marketers can tailor campaigns for specific audience segments and drive higher engagement in competitive digital landscapes. From geotargeting to psychographic techniques, marketers have several ways to reach high-value audiences. In today’s dynamic marketing landscape, understanding targeting strategies is crucial for campaign success. From demographic and behavioral segmentation to advanced techniques […]
Latest Updates: FB Verified, Reels Rise, TikTok Tests & More
Scrolling through an endless feed can feel overwhelming, especially when platforms constantly evolve. Fear not, social media mavens! This post serves as your one-stop shop for recent updates and ongoing trends across Facebook, Instagram, TikTok, YouTube, and Pinterest. From evolving e-commerce features to improved creator experiences, we’ve got you covered on everything you need to know to […]
Beyond Likes and Shares: How Interactive Content Sparks Engagement and Fuels Insights
In today’s fast-paced digital landscape, interactive content reigns supreme. Gone are the days when passive scrolling was enough to captivate audiences online. It’s not just about consuming information; it’s about actively participating, playing, and discovering, leading to a deeper connection and richer understanding for both users and brands. Why Interactive Content Wins: Think of the […]