Ideas to Boost Your Content and Social Strategy
Knowing what to post and what works are two challenges brands face. If you are looking to increase engagement and grow your followers, you will need a content and social strategy. While social media hasn’t changed much, in many ways it has. The basic principles are still the same. However, here are updates to the basic strategy you should be aware of.
Social Media in 2022
- Short content platforms are thriving
- People are more distracted
- There is more activity in the system than ever
In short, what we know is you must communicate with your audience in a succinct message. Keeping your content short will garner higher engagement. Improving your engagement will have additional benefits. Future posts will improve in visibility as the social media algorithms adjust. Your reach will grow. Your impact will grow, and your performance metrics will also improve.
Content Ideas and Strategy
The team from Bootcamp Digital put together some great ideas in an easy-to-understand infographic.
In the infographic, they break things down as follows:
- Engagement boosts
- Favorites
- Expert status
- Get personal
- Visuals
- Self-promotion
- Trending topics
- Shout outs
Check out the infographic for the full details and more ideas to jumpstart your content and social strategy.
Interested in brainstorming more ideas for your social and content strategy? Reach out to schedule a call. We look forward to hearing from you!
