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Social SEO: How People Find You on Social Media
Social SEO helps your content be seen by people who are actively searching for companies like yours or the products and services you offer. Are you relying on social media algorithms to get your content seen (a.k.a. posting and hoping for the best)? If so, you might be missing new followers and potential customers. Read on […]

What should be the big goal to set in the next year?
What is one goal that comes to mind when establishing a digital goal set? I would say, increasing video. In the next few posts, I will be going over some ways we could possibly increase video through social media. But first let’s do some homework. How do we get there? Going from 0 to 100 […]

Time to Focus on Performance CTV
Inflation may be up, but consumer spending is strong — here’s why now is the time to focus on performance CTV. Right now the market is volatile and there is lots of uncertainty among consumers and businesses. The biggest question facing marketers is how to adjust marketing budgets during these uncertain times. Relax, we’ve seen […]

BeReal about changing Social Media Space
Social media space is always evolving. From big platforms getting bigger to others that just disappear in the dust. Remember Clubhouse? There is one thing that is always a constant in this space; change. You can say that for just about everything though. Let’s take the big guns, Facebook and Instagram. Even though Meta […]

The Ultimate Content Strategy Checklist: Infographic Guide
What if I told you that over half of all businesses in the world do not have a “defined” content strategy for their brand or business? To some, that would sound like a big pile of “fiddlesticks” or “hogwash”. Unfortunately, that is the truth and some of these businesses will ultimately fail because of this. […]

Why should you include SEO in your marketing plan?
Including SEO in your marketing plan is something many businesses question. Should you do it? How long should you do it? Is it really that important? Will I see results from SEO? These re all great questions to ask yourself. Here’s why every business and brand should have SEO as part of their marketing initiatives. […]

Short Form video for the platform of your choice
Short form video is everywhere these days. Social media platforms continue to grow their short form video offerings. Advertisers should take advantage of this trend and make sure it is part of their marketing strategy. Here are some social media platform stats to get in on the action and help grow your business. Tik […]

How to Write a Financial Services Marketing Plan
Creating a financial services marketing plan can help get your app off the ground in no time with a powerful mix of goal-oriented channels. It’s not easy to break away from the pack in the financial services industry. Here’s our guide to creating a winning marketing strategy. A detailed marketing plan is a helpful tool […]

Meta Shares New Reels Creation Tips
Check out Meta’s new Reels creation tips. Are you looking to add Reels into your Facebook and Instagram marketing strategy for the upcoming holiday season? Latching onto the broader short-video trend, Reels is now Meta’s fastest-growing content surface, and has quickly become a valuable means to help boost exposure and reach for many brands. Like […]